Cricket continued to drive growth in the sports industry with the sport contributing 85 percent to overall sponsorship spends in 2022. It is also leading in sports celebrity endorsement with top players like Virat Kohli, MS Dhoni endorsing more number of brand deals.
Cricket continued to drive growth in the sports industry with the sport contributing 85 percent to overall sponsorship spends in 2022. It is also leading in sports celebrity endorsement with top players like Virat Kohli, MS Dhoni endorsing more number of brand deals. Cricket continued to drive growth in the sports industry with the sport contributing 85 percent to overall sponsorship spends in 2022. It is also leading in sports celebrity endorsement with top players like Virat Kohli, MS Dhoni endorsing more number of brand deals. Moneycontrol Latest News Read More

