Allu Arjun, Rashmika Mandanna shine as South Indian actors rise in brand value, challenge Bollywood dominance

Brand value of non-Bollywood celebrities has doubled in the last 5 years, according to Kroll’s Celebrity Brand Valuation Report 2022.

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​ Brand value of non-Bollywood celebrities has doubled in the last 5 years, according to Kroll’s Celebrity Brand Valuation Report 2022. Brand value of non-Bollywood celebrities has doubled in the last 5 years, according to Kroll’s Celebrity Brand Valuation Report 2022.  Moneycontrol Latest News Read More