M.S. Dhoni, H.S. Prannoy: How and why banks pick athletes as brand ambassadors

The recent tie-ups between former Indian cricket captain M.S. Dhoni and SBI and badminton star H.S. Prannoy and Federal Bank are a continuation of a tradition.

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The recent tie-ups between former Indian cricket captain M.S. Dhoni and SBI and badminton star H.S. Prannoy and Federal Bank are a continuation of a tradition. The recent tie-ups between former Indian cricket captain M.S. Dhoni and SBI and badminton star H.S. Prannoy and Federal Bank are a continuation of a tradition. Moneycontrol Latest News Read More

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