IPL 2023: Digital surpasses TV, contributes 58% to total advertising revenue

The ad pie for both TV and digital will need to reach upwards of $750 million in aggregate by 2024, the recent MPA report noted.

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The ad pie for both TV and digital will need to reach upwards of $750 million in aggregate by 2024, the recent MPA report noted. The ad pie for both TV and digital will need to reach upwards of $750 million in aggregate by 2024, the recent MPA report noted. Moneycontrol Latest News Read More

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